A global push to circularity

Duraproducts

By Andy Leah, general manager of Duraproducts

GLOBAL Recycling Day 2025 actions us to closely consider waste reduction, a dual target for environmental and economic strength. Embracing circularity, minimising consumption and maximising material reuse is important for all industries but key for the construction industry as it looks to reduce its environmental footprint most drastically.

To achieve a closed-loop circular economy requires more than simply looking at waste management practices; we must look to extend material and product lifecycles. Construction, a major raw material consumer, must lead this shift to create opportunities for closely tied industries to play their part too. By integrating existing, proven sustainable products across the supply chain, contractors, architects and designers can achieve significant reductions in resource dependency and ensure long-term value.

From material sourcing to end-of-life demolition, low-carbon processes are essential. This not only conserves resources but drives innovation in manufacturing and production. Today, integrating waste reduction and circularity into business operations is a non-negotiable. Utilising post-consumer and post-industrial waste, particularly in construction, reduces virgin material demand and diverts waste from landfills.

Longevity is crucial too. Products, especially in construction, must be designed for durability, reducing replacement frequency and resource consumption. End-of-life considerations, ensuring recyclability and reuse, are also vital for closing the loop. By developing and implementing waste-reducing solutions, we contribute to a sustainable future, balancing economic growth and environmental protection

As a construction solutions manufacturer, Duraproducts works to create a demand for sustainable products replacing the need for carbon-heavy traditional alternatives like concrete. Since 2003 the green industry leader has used recycled and recyclable polymer materials to deliver award-winning kerbing and combined drainage products across Europe.

Our commitment to sustainable innovation showcases the practical and proven applications of circular economy principles within the construction sector and serves as a successful example to help drive the wider industry towards a resource-positive future.