Churchill Homes appoints founder’s daughter to new creative director role

Aimee and Gordon Pirie. Image credit: Ross Johnston/Newsline Media

PROPERTY development company Churchill Homes has appointed Aimee Pirie, daughter of founder Gordon Pirie, to the newly created role of creative director.

The north east of Scotland-based firm said Aimee, an architect with a keen vision for design and fresh perspectives on luxury living, aims to lead Churchill Homes into a ‘new contemporary phase’.

Her work can be seen at Churchill’s newest site at South Ythsie near the village of Tarves, a development of 10 homes which make up the Caim Collection. Each of the properties features plan layouts, with styling inspired by the outdoors and surrounding countryside.

An earlier development of nine four-bed homes at North Ythsie sold out and Churchill said there has already been ‘considerable’ interest in the latest phase which launches this weekend with a dedicated marketing suite on site at South Ythsie.

Aimee said, “Joining the family business has been a great desire of mine for many years, since I started my career as an architectural assistant. I look forward to driving new growth in a business my father started more than three decades ago.

“While honouring tradition and preserving my dad’s legacy, I want to create luxurious homes that not only reflect our heritage but also resonate with the lifestyle and sustainable needs our clients seek. I want to create a good all-round product so I have designed each house as if it were my own and I’d want to live there myself.

“My vision is to take our classic style and transform it into something that caters to today’s homeowners’ needs by blending timeless design with functional modernity and sustainability.”

Taking inspiration from traditional Scottish Vernacular architecture, which uses local materials, Aimee and her team also aim to prioritise eco-friendly features in Churchill’s future builds.

Churchill Homes founder Gordon Pirie added, “Aimee’s appointment is key to retaining our legacy of delivering exceptional homes whilst growing a family business that transcends generations. With her on board and her expertise as an architect, the company is poised to redefine high-end property in the north east.”

The developer has built homes over the past 35 years, with locations including Aberdeen, Milltimber, Maryculter, Stonehaven and Pitmedden.